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Welcome to the affiliate dashboard for the 2024 Food Revolution Summit Docuseries. For the last thirteen years, this online event has brought together millions of people worldwide, united by their passion for healthy, ethical, and sustainable food for all. We hope this year’s Summit will be a tremendous resource for your community, a meaningful step toward a healthier future, and a powerful revenue generator to support your mission.

Please watch this welcome video from Ocean Robbins to learn about this year’s event and how to prepare your promotions for success.

About the Summit:

The Food Revolution Summit brings together more than 400,000 people annually to share the most comprehensive, cutting-edge, and credible information on food and health. In this free global event, more than 45 of the world’s most trusted visionary experts explore the latest research on how the right foods can protect people from chronic illness and help restore our planet.

The eight-part docuseries is hosted by John and Ocean Robbins, father-son co-founders of Food Revolution Network. On each day of the launch, participants will gain exclusive first access to a world premiere episode. The live event will also include insightful intermissions with Ocean, where he distills his top takeaways and responds to audience questions. For those unable to attend the initial airing, replays of each episode will be available until the next day’s episode begins. Each day will also deliver replays of three full-length, in-depth interviews for a true wealth of mind-blowing content.

Take a look below at the experts featured in the 2024 Food Revolution Summit Docuseries.

Promotion Window:

The core promotion window and opt-in leaderboard contest run from April 9 – April 24, 2024. Please do not promote until April 9! Opt-ins generated outside the promotion window will not count toward the leaderboard contest.

The 2024 Food Revolution Summit Docuseries officially premieres on April 24, 2024, and runs through May 1, 2024. While most of our partners do not promote during this window, we’ve provided assets below for those who wish to continue their campaigns.

The replay weekend promotion window and opt-in leaderboard contest run from May 3 – May 5, 2024. Please do not promote replay weekend until May 3! Opt-ins generated outside the promotion window will not count toward the leaderboard contest.

2024 Food Revolution Summit promo calendar

*Click calendar to view larger

Our affiliate program runs on a last-referrer basis with a 70-day cookie, so promoting early and late in the promo window is the best strategy. With this approach, you can be the first affiliate to tell people about this event (and then get credit when they buy!) and also take advantage of the late registrants who respond to urgency. About 50% of our sales generally occur on day one/at time of opt-in.

Core Audience:

Anyone interested in learning how to make food the foundation of health or contributing to a healthy and sustainable world! Summit participants get the most up-to-date research and information about food, nutrition, disease prevention, immune health, and environmental stewardship.

About the Funnel:

Summit participation is free. When you invite your audience to join the 2024 Food Revolution Summit Docuseries, they can attend for no cost whatsoever. Upon registration, participants will have the opportunity to purchase an Empowerment Package at various price points: $67 at time of opt-in; $97 before, during, and one day after the Summit, extending through the surprise replay weekend; and $197 thereafter.

The marketing funnel for this event is highly sophisticated, effective, and ethically designed. It features various bump offers, several tiers of upsell packages, exit intent pops, retargeting ads, extensive split testing, and interest-based segmentation.

There are five distinct entry points for this year’s event — the Main Summit Landing Page and four guidebook lead magnets, including a brand-new guidebook focused on gut health. This gives our partners a wealth of promotional angles, each funneling into the free Summit!

Historic Stats:

During the 2023 Food Revolution Summit, the average earning per lead for affiliates was $2.24, and the average earning per click was $1.05. This year, we’re implementing some new elements that we think will increase these numbers significantly.

The Summit is our biggest launch of the year, with the highest earning potential for our partners. In the past three years, we’ve paid out nearly $2,000,000 in affiliate commissions from this event.

Commission Structure:

Unless otherwise agreed, affiliates receive a 50% commission on eligible sales and upsells. Affiliates can also receive 10% lifetime commissions for second-tier referrals (i.e., they receive 10% of sales revenue generated by affiliates they refer).

We offer 70-day last-referrer tracking, and after the Summit is over, we’ll run an internal launch that pays affiliate commissions, too — so you can keep earning without lifting a finger!

Barring any special circumstances, we pay out the prior month’s affiliate commissions in the first week of the following month.

Bottom line: The Food Revolution Summit changes thousands of lives every year. Sharing this transformative experience with your community could help them thrive and provide a meaningful revenue source for you and your mission.

Leaderboard Prizes

The 2024 Food Revolution Summit Docuseries is poised to be our biggest and best launch yet, so we’re giving away $75,000 in prizes between our two leaderboard contests!

  • The core opt-in leaderboard contest runs from 12:00 AM PT on April 9, 2024, to 11:59 PM PT on April 24, 2024.
  • The replay weekend opt-in leaderboard contest runs from 12:00 AM PT on May 3, 2024, to 11:59 PM PT on May 5, 2024.

Opt-ins generated by your Main Summit Landing Page link count as 1.5 opt-ins in the leaderboard and flash prize contests. Opt-ins generated by the guidebook entry points count regularly.

Our top 20 partners from the core opt-in leaderboard and our top 20 sales partners will also be invited to FRN’s renowned virtual mastermind. Details will be shared after the launch concludes.

$70,000 Opt-In Leaderboard Contest

$25,000 — First Place

$15,000 — Second Place

$7,500 — Third Place

$4,000 — Fourth Place

$3,000 — Fifth Place

$2,000 — Sixth Place

$1,500 — Seventh Place

$1,000 — Eighth Place

$500 — Ninth Place

$500 — Tenth Place

PLUS $9,000 in flash prizes and $1,000 in raffle prizes throughout the promotion window!

$5,000 Replay Weekend Opt-In Leaderboard Contest

$2,500 — First Place

$1,500 — Second Place

$1,000 — Third Place

NOTE: To be eligible for prizes, you must have at least 33% of the average affiliate’s revenues per opt-in.

Registered affiliates will receive email updates with leaderboard and flash prize announcements as we progress through the promotion windows. Click here to sign up for our affiliate program if you haven’t already!

Email Swipe Copy

When To Use the Copy We Provide

How To Use the Copy We Provide

The suggested copy and images we offer are simply ideas to help you get started. Most partners have learned that it works best to write in their own authentic voice. Please use our images and copy as much as you would like, but feel confident that you know your audience best.

Every time you see [First Name], we are suggesting you include the recipient’s first name. If you don’t have their name, we suggest substituting the word “Friend” or editing it out.

Based on our research, the use of [First Name] in the subject, when used judiciously, leads to about a 5–10% bump in open and click rate. That’s something you may want to use only a time or two, as represented in the copy we’re providing. We offer several suggested subject lines — hopefully you’ll see something you like or come up with your own!

Follow-Up Emails to Unopens

If you send early in the promo window, we recommend sending a follow-up email — 1–2 days after your first email — to the people who haven’t opened. To maximize the chances of engagement, it’s best to use a new subject line and opening paragraph. In our experience, this strategy has been shown to increase initial results by approximately 40%. It’s worth noting that recent changes in email tracking may inaccurately mark some recipients as having opened a message, even if they haven’t. Despite this imperfection, sending to unopens can still be an effective way to improve your overall email performance.

Three Tips for Better Email Results
  1. Our swipe copy is a fantastic starting point, but we encourage you to add your own unique style and voice to make it even more effective. It’s important to remember that if multiple affiliates are using the same exact messaging, it may not create the desired impact. That’s why we strongly recommend adding a personal touch and tailoring the content to resonate with your audience. Let your creativity shine and make it your own!
  2. According to data on email delivery, messages that contain fewer than four hyperlinks tend to have a higher likelihood of reaching inboxes and Gmail primary folders. The swipe copy we provide usually includes three hyperlink slots for this reason.
  3. Based on our testing, we have found that using a capital letter for the first word of the subject line and lowercase letters for the rest yielded slightly better results than using “Title Case.” We also recommend avoiding the use of spam filter-triggering words like “FREE” in the subject line and hyperlinks to optimize deliverability.

*Click each row to open the suggested swipe.

Talking Points

Here are some fast facts you can share about this program. Remember that your audience will respond better if you put this into the context of your work or personal message.

  • Find out what the world’s top doctors eat for disease prevention, energy, mental health, and longevity.
  • Established interests are making trillions of dollars off a disease-care system that profits more when you’re sick than when you’re healthy. No wonder most doctors don’t learn a thing about nutrition in medical school! But you don’t have to be a victim. It’s time to put the power to choose health in your hands.
  • John and Ocean Robbins are hosting the world’s largest gathering of healthy food lovers in world history, with a brand-new eight-part docuseries that exposes the truth about the food we eat — and how we can live better and longer while saving the planet.
  • This docuseries features 45 of the world’s most outspoken food and health experts bringing you this year’s LATEST updates and clearing up heated controversies and confusion.
  • Did you know you can prevent disease, reduce pollution, and optimize your health just by eating the right foods? Some of the greatest minds in the food world are coming together to show you how it’s done — including top doctors, New York Times best-selling authors, researchers, journalists, and health experts.
  • Plant-based food is more popular than ever, but many people are ending up “junk food vegans” and unknowingly setting themselves up for health problems like fatigue and vitamin deficiency… and missing out on the phenomenal health benefits like weight loss, increased energy, heightened brain function, and a longer lifespan.
  • If you believe that food matters and want to do the best for your body and the planet, this is the place to be.

Images and Social Media Swipe Copy

We’ve created a variety of images and accompanying swipe copy for this program. These assets are designed for versatility and adaptability across various platforms and marketing channels. Please feel free to utilize these resources in a way that best fits your promotional strategy — either as provided or tailored specifically for your audience.

Need help posting to social media? Click here for step-by-step instructions.

IMPORTANT NOTE: Remember to add your affiliate link to all posts so you don’t miss out on commissions. Please use the link exactly as provided. Do NOT click on the link and use the URL that appears in your browser. The resolving URL will not work for referral tracking. For social media promotions, you may use a link shortener like bitly.com).

*Click each row to view the suggested social swipe copy with the images, OR click the button below to download all of the images on their own.

Main Summit Landing Page

Guide to Going Plant-Based

Gut Health Guidebook

Brain Health Guidebook

Heart Health Guidebook

Main Summit Landing Page — During Summit — April 24 – May 1 ONLY

Main Summit Landing Page — Replay Weekend — May 3–5 ONLY

Click Here To Download All Images

Video Trailers, Sizzle Reels, and GIFs

These downloadable trailers, sizzle reels, and GIFs are a fantastic way to share engaging video content with your audience.

Need Help?

We’ve created this Affiliate Center to be entirely self-service. Because we have a large number of amazing affiliate partners, we’ve worked to make sure this dashboard includes everything you need to promote the 2024 Food Revolution Summit Docuseries. For more information, please visit our FAQ page and Terms and Conditions.